Allegro Annual Sales Conference 2019

The future certainly looked bright at Allegro’s Annual Sales Conference 2019 where we officially welcomed Weetabix to the Allegro Family joining a host of iconic brands such as NIVEA, Philips, SC Johnson, Bord Na Mona, Lil Lets, Maggi and many more. We are looking forward to exciting things to come in 2019 across our Portfolio!


Allegro can’t wait to get cooking with Maggi!

Did you know that every hour the Maggi brand delivers 900,000 portions of vegetables globally? Allegro Sales & Marketing are delighted to announce that we will be contributing to this number as Nestlé’s new brand partner for Ireland. Maggi is part of their world foods portfolio and is on a mission to champion the goodness […]


Weetabix Appoints Allegro As New Distributor

We are delighted to announce that Weetabix has appointed Allegro Sales and Marketing as its new distributor in the Republic of Ireland as it looks to build closer relationships with retailers in the country. Allegro was chosen for their established presence as a distributor and because they represent a trusted partner within the Irish retail […]


Allegro Appoint New Managing Director

Allegro Sales & Marketing is pleased to announce the appointment of Cillian Molloy as Managing Director Cillian joins Allegro Sales & Marketing from Wholefoods Wholesale Limited, Ireland’s largest and longest established distributor of natural foods and healthcare products, where he was also Managing Director. Cillian brings with him an abundance of experience to Allegro, spanning […]

ikoo launches in Ireland

Allegro Launches ikoo Thermal Treatment Wrap

Introducing ikoo’s innovative new Thermal Treatment Wraps, think sheet-masks but this time – for hair! ikoo is bringing this new craze to town with three incredible thermal hair wraps that use the body’s warmth to offer protection for coloured hair, detox for damaged hair and shine for eliminating frizz. They’re super easy to use, after […]


NIVEA moves higher in FMCG brands annual report

We are delighted to announce that the Nivea brand has moved up four places in Ireland’s top FMCG brands annual report on Ireland’s top most chosen FMCG brands. The ‘Master brands at home’ research, compiled by Kantar Worldpanel, provides a valuable insight into the brands Irish shoppers are choosing to fill their trolleys with. The […]