Blaupunkt history

Blaupunkt Audio & Accessories

It all started with the blue dot. A company named “Ideal” was first founded in Berlin in 1923 when radio was still in its infancy. Every unit was carefully tested by technicians and labelled with a seal for quality – the blue dot. It did not take long before customers simply asked for the “blue point” (which means in German BLAUPUNKT) products. The blue dot quickly became a symbol of outstanding quality.

 

Blaupunkt TV

It all started with the blue dot. A company named “Ideal” was first founded in Berlin in 1923 when radio was still in its infancy. Every unit was carefully tested by technicians and labelled with a seal for quality – the blue dot. It did not take long before customers simply asked for the “blue point” (which means in German BLAUPUNKT) products. The blue dot quickly became a symbol of outstanding quality.

TAGLINE : Enjoy it