Allegro onboards Coty business

Another significant business win landed in Allegro this month with the commencement of our partnership with Coty and their large range of high-profile brands in cosmetics, skincare and fragrances. Mass market brands such as Rimmel, Max Factor

Celebrating 70 years

70 years since the company was first established as a pharmacy wholesaler, Allegro is one of the most respected distributors in the FMCG sphere. ShelfLife spoke to senior executives at the company to learn what makes this